Lighthouse Program Terms

Effective and last updated: 5 November 2026

1. What the program is

EmDash reached version 1.0 in September 2026, and Praxis is in private preview.
The Lighthouse program is how accounts open during the preview. We are inviting a small group of businesses and agencies to run real sites on Praxis, to put its newest parts to work on real visitors, and to help shape where it goes next. We call them Lighthouse customers.
Partner or customer, it does not matter. An agency can start with one client site and move to partner pricing when it brings more.
These terms add to the Terms of Service. Where the two differ, these terms apply to the program.

A person on our team reads every application.
If it is a fit, we email you an invitation. It is made for your email address, works once, and expires after the time we give it, between 1 and 90 days.
There is no waitlist.
We agree the program's terms and prices with you before you sign up.
These terms apply when you accept your invitation, and we confirm them by email.
The program lasts until Praxis reaches general availability, or until either of us ends it by email. Before it ends, we tell you what comes next for your account.

Praxis is in private preview. It changes often, and some of its parts are new.
Much of Praxis already runs on production. The newest parts, such as the affinity engine, prove themselves on real visitors, and that is what this program is for.
A feature marked "Coming soon" is not available until it reaches your account.
During the program there is no service level, no uptime commitment and no service credit.
You work with the engineers who build Praxis. Every problem you report goes straight to the team that builds the platform.
Email support@amadalis.ai. We aim to reply within one business day. At busy times it can take an extra day. Testers come first: we always give them priority so that they are unblocked. Lighthouse customers are those testers.

Some screens and figures we show, on our website and in demonstrations, come from our demo store and use demo data, such as its demo orders. They show how Praxis works. They are not a customer's results.
You may try Praxis with test or sample content before you run it on real visitors. What you add stays yours.

Lighthouse stores take payments in Stripe's test mode until the store's first recorded live payment.
In test mode, no real money is charged. A test order is not a sale, and it creates no obligation for you or your shopper.
The screen where you connect Stripe reads "TEST MODE" or "LIVE MODE" from the key you paste.
We make no real charges for your account during the preview.

We migrate one site for each Lighthouse customer, or a sample of it first, at no charge. Very large sites are scoped with you.
Our engineers run every migration with you.
We only read from your current site. It stays live until you have compared ours side by side and approved the switch. Nothing moves to your domain until you approve.
Plugin software stays behind. What your plugins held, such as forms, search settings, custom fields and products, comes across as native content wherever the engine can carry it. Anything it cannot carry is named before you switch.
Your users' accounts arrive ready to be claimed. Passwords, sessions and payment details never move, by design.
You confirm that you have the right to the site and its content, and you give us the access we need to read it.

Run a real site, on real visitors, in production.
Tell us the truth: what works, what does not, and what you need next.
If Praxis works for you, let us tell your story. We tell it only with your yes, in writing.

You can send us ideas, reports and suggestions about Praxis. We may use them to improve Praxis, without paying you and without any duty to you.
Feedback never gives us rights to your content or your data.

There is no confidentiality on preview features. You may speak about Praxis and your experience of it in public.
You may never disclose another participant's data.

You can leave the program at any time. The export rights in the Terms of Service apply.
Either of us can end your place in the program by email. If we end it, we tell you first, and we help you move to a published plan or take your data out.

During the program, Praxis is provided as it is and as available. The limits of liability in the Terms of Service apply.